24th Annual SRI Conference Returning Home To The Rockies

 
COLORADO SPRINGS, Co., March 18, 2013 — Registration Opens for Largest Annual SRI Conference in North America

The largest annual meeting of sustainable and responsible investors and investment professionals in the U.S. is going back to its roots in 2013 by returning to the Rocky Mountains where it all began 24 years ago.

Registration is now open at http://www.sriconference.com for The SRI Conference on Sustainable, Responsible, Impact Investing (formerly SRI in the Rockies) set for October 28-30, 2013 at The Broadmoor in Colorado Springs, Colorado.  Now in its 24th year, The SRI Conference is the premier annual gathering of investors and investment professionals working to make money and direct the flow of investment capital toward a truly sustainable future.

The 2013 conference is expected to attract over 550 participants.  The SRI Conference is open to all SRI industry practitioners, investment professionals, institutional investors, and related organizations and individuals.  The conference experience features an outstanding series of educational sessions and a focused opportunity to network with hundreds of like-minded individuals, organizations, and leaders in the field.

A grand, five-star resort destination, The Broadmoor is an ideal location for an event dedicated to sustainable and responsible investing.  Over the past decade, the Broadmoor has upgraded its facilities to incorporate energy efficient lighting throughout the hotel and meeting facilities; energy efficient cleaning systems and laundry center/washers; and a single-stream, hotel-wide, recycling system.  The Broadmoor is also known for its charity work with Marion House of the Catholic Charities of Colorado Springs, and its mission to fight against poverty.

Attendees can book reservations directly with The Broadmoor at 800-634-7711. To receive the conference rate, attendees must identify their affiliation with The SRI Conference.  Rates cannot be changed at check-in or checkout for guests who fail to identify their affiliation at the time the reservation is made.  More information is available at: http://www.SRIconference.com.

Courtesy of hearaldonline.

Read more here: http://www.heraldonline.com/2013/03/18/4702218/24th-annual-sri-conference-returning.html#storylink=cpy

Kia Partners With Univision For Reality Show

Kia Motors America, in its ongoing effort to shift from being seen as a low-cost "rational" brand to a more emotionally driven "fun" brand, has signed on with Univision. The partnership is around the beauty pageant reality show, "Nuestra Belleza Latina," of which Kia will be the official automotive partner.

Besides a season-long, on-air brand integration with the show, there will be digital activations that include sponsored challenges for the show's contestants using various Kia vehicles, with season winner getting the redesigned 2014 Forte compact sedan.

Michael Sprague, who last June was promoted to EVP of Kia from VP of marketing and communications, said raising consumer awareness, perception and consideration for the brand is key. "And sponsoring 'Nuestra Belleza Latina' is the latest effort to communicate and interact with the Hispanic community in authentic and meaningful ways," he said, in a statement.

The company's integration includes segments in which contestants spend leisure time with a Kia vehicle. Digital activations include 11 custom pieces for Univision.com with the contestants, and a custom photo shoot of this season's winner with her Forte and social media promotion. The automaker tapped la Punto as Hispanic creative agency back in 2005.

Kia, whose advertising is lighthearted and offbeat, with Hamsters and grown up toys as starring characters, has also moved to get the brand in front of younger auto fans who like to customize cars. The company last month signed a 10-month deal with DC Entertainment and buff book Super Street. The automaker, which has been showing off super-hero themed cars for the last year or so, used the 2013 Chicago Auto Show to show a Superman-inspired Optima Hybrid. The partnership is to support DC's “We Can Be Heroes” charitable relief effort to fund efforts to ameliorate long-standing famine in the draught-wracked Horn of Africa.

The company unveiled a Batman version in New York last fall, a Green Lantern-themed Soul, Forte Coup done up as The Flash, a five-door version of the Forte with a Cyborg theme, and a Rio with an Aquaman theme at last year's SEMA show in Las Vegas. There will be an eighth vehicle meant to represent all seven in one.

Kia, which is launching a redesigned version of the Soul compact crossover this year also had a big reveal or two in Geneva last week: the Kia Provo Concept, meant to suggest where the automaker's design language is heading and a Euro market compact hatch for the adrenalin set called Pro_cee'd GT.

Courtesy of MediaPost News.